“During the 72 hours in which the event was extended, sales of products and services were made for a total of $ 37,360 million (thirty-seven thousand three hundred and sixty million pesos), which represents an 80% growth in billing compared to CyberMonday 2020, “the CACE statement said.
3.8 million purchase orders were completed (12% more vs CyberMonday 2020) and a total of six million products were sold, while the average ticket value grew by 60% reaching $ 9,811.
In addition, the total turnover is equivalent to more than $ 519 million sold per hour of the event, and more than three million Argentines browsed the official site in search of the best deals.
“We are very satisfied with the results of this new edition of CyberMonday”, stated the institutional director of the CACE, Gustavo Sambucetti. “We registered an average discount of 27%, which together with the various financing options represented a great opportunity for users will take advantage of making large purchases in installments “.
“In turn, the additional sales generated by the event gave a great boost to the more than a thousand participating companies, many of them SMEs, and their entire value chain,” said Sambucetti.