Bitcoin (BTC) exchange Binance, through its Binance Smart Chain (BSC) blockchain, partnered with non-fungible token (NFT) game creator Animoca Brands to power and develop nascent companies in the area of video game.
To achieve this goal, both companies invested altogether USD 200 million. BSC’s financial resources, destined for the project, come from another fund that was announced last October and that amounts to the sum of USD 1,000 million, as reported by CriptoNoticias.
From BSC they consider that, through video games and their use case in real life, will drive the adoption of cryptocurrencies and to incorporate retail consumers into the world of Web 3.0, as highlighted in a release.
In that sense, Gwendolyn Regina, investment director of Binance Smart Chain, expressed that the investment will allow the projects that are being carried out in the BSC, gain knowledge and experience thanks to the power of Animoca Brands.
“We look forward to working alongside GameFi projects to build scalable next-generation blockchains and onboard the next 1 billion new users to cryptocurrencies,” added Regina.
For its part, Animoca Brands will bring all his experience in NFT-based games and in the creation of metaverses.
The company is a subsidiary of companies that develop video games such as: The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Bondly and Lympo, among others. He is also an investor in hit NFT games like Axie Infinity, Star Atlas and in companies like OpenSea and Dapper Labs.
Animoca Brands and its partnership with Ubisoft
The Animoca Brands company is one of the most sought after by companies interested in games based on non-fungible tokens or NFTs.
Last October, CryptoNews reported that Ubisoft, creator of world-renowned video games such as Far Cry and Assassin’s Creed, has the goal of developing video games, called Play to Earn (P2E).
In this sense, Ubisoft participated in a financing round from Animoca Brands to advance in this area.