Thursday, July 29

drive thru

Business Visual Features, drive thru, Fast Food, Features, Retail, sonic

I went to Sonic drive-in and saw why the chain saw huge growth during the pandemic

Hollis Johnson/Business Insider Sonic increased sales by over $1 billion during the pandemic. Experts credit the chain's drive-in model and broad menu for its success. I went there to try out the food and drive-in experience. See more stories on Insider's business page. Sonic's drive-in model thrived during the pandemic as competitors closed dining rooms. Sonic drive-in sign. Photo By Tim Leedy/MediaNews Group/Reading Eagle via Getty Images I visited a Henrietta, New York location to try out the drive-in service that was so successful. Sonic was massively successful during the pandemic. Mary Meisenzahl/Insider Sonic operates a drive-thru, dining room, and drive-in. The drive-in has 15 to 20 parking spots with their own speakers to order food, which ...
drive thru, Fast Food, Retail, Starbucks

Starbucks’ embrace of viral social media drinks is infuriating some baristas

Starbucks is testing a new way for customers to order popular drinks from social media. Baristas say the drinks are nearly impossible to make with current staff and ingredient shortages. Starbucks says it chose the two initial drinks to reduce complexity. See more stories on Insider's business page. Starbucks is testing a new way for customers to order popular drinks through social media, and some baristas are not happy. The coffee chain just launched a limited test that will let some customers order the off-menu drinks through Facebook and Instagram, according to an internal memo viewed by Insider. The program spotlights a recen...
drive thru, Fast Food, Inspire Brands, Retail, sonic

This is how Sonic increased sales by $1 billion during the pandemic, according to the drive-in chain’s president

Sonic increased sales by over 20% in 2020. The chain leveraged the drive-in to attract customers as dining rooms closed. Analysts also point to Sonic's broad menu as a reason for growth. See more stories on Insider's business page. Sonic had one of its best years ever in 2020, with a business model that was in the perfect position to weather the pandemic — and even thrive during it. Sonic sales boomed in 2020, growing 21% to $5.7 billion, according to Technomic and reported by Restaurant Business. The chain added over $1 billion in sales over 2019 figures.Read more: Subway franchisees say a new contract forces them to sign away th...