Sunday, July 25

Miguel McKelvey

Adam Neumann, Miguel McKelvey, Real Estate, Tech Insider, WeLive, WeWork

‘Activate the space’: WeWork founder Adam Neumann made staff sit at empty desks, throw parties, and play The Notorious BIG when investors toured buildings, new book says

Before tours, WeWork told staff to fill empty desks so it seemed business was booming, a book says. Staff threw parties to create an illusion of community for investor tours, "The Cult of We" says. Neumann reportedly told staff to play the Notorious BIG song "Juicy" when he came with investors. LoadingSomething is loading. ...