Friday, September 24

Costa Coffee to shake-up its loyalty scheme from 29 September-here’s what’s happening


For full information on the new Costa Club scheme, see the outlet’s terms and conditions. Bear in mind there are some exclusions-you can’t, for example, earn beans when buying drinks using a gift card or voucher.

What the shake-up means for existing Costa Coffee Club customers

From 29 September, existing Costa Coffee Club loyalty scheme members will be automatically moved onto the coffee shop’s new Costa Club scheme. You’ll be notified in advance of the shake-up but you can’t opt ​​out of the transfer and stick with the old scheme.

You’ll receive one bean for every 40 unused points accrued as of 29 September. Any points under 40 will be rounded-up to 40 to give you a bean. Under the current membership scheme, 40 points are worth 40p, so you’d need 330 points to get a free medium latte. But when these points are converted into beans, you’ll only need 320 points to get eight beans and the same free latte.

Under the new scheme you should also earn freebies more quickly as you need to spend less to accrue rewards. If, however, you spend your points on food at Costa Coffee, you may want to consider redeeming your points before the switch on 29 September as you won’t be able to redeem’beans’ on food, only on drinks.

You can continue to use the same loyalty card to accrue rewards from 29 September, although if you prefer you can apply for a new card free of charge at any Costa Coffee shop or online at Costa CoffeeThose who use Costa Coffee’s existing app to earn rewards digitally will also be able to continue to use this once the new scheme has launched.





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