[PRESS RELEASE – Please Read Disclaimer]
1 December 2021, Seoul, South Korea: Haru Invest, a leading digital asset management firm, has announced that it will host an original masterpiece of the contemporary artist Keith Haring as NFT. The sale of the original artwork called “Untitled” is set to commence from 1st December and continue till 10th December 2021.
The “Untitled” NFT features some of the most iconic artwork of Keith Haring including highly appraised signatures, a heart icon, a two-eyed smiling face, and primary colors with a high chromatic value. In Contrast to other NFTs, “Untitled” NFT has an intrinsic value. It corresponds to and is exchangeable with the original physical artwork. The NFT buyer must select whether to keep the digital NFT or swap it for the original physical artwork.
How the NFTs Will Work?
The NFT will be sold in a draw format, with applicants entering a pool upon application. A lucky winner will be selected at random from the pool of potential buyers to have the chance to purchase Keith Haring’s NFT.
Once the purchase is made, the buyer will have to make a decision within a year – whether to keep the digital NFT or exchange it for the original artwork. Upon exchange for the original physical artwork, the NFT will be burned. If the buyer chooses to keep the NFT, the original physical artwork will be destroyed.
Keith Haring – The Artist
Often introduced with the likes of Andy Warhol and Jean-Michel Basquiat, Keith Haring was a contemporary artist who contributed to American pop culture with the belief that “anyone should be able to enjoy art”. The “Untitled” (1980) belongs to the period when Keith Haring emerged as a star artist in American pop art back in the 1980s
Credit – TESSA Gallery
Keith Haring’s popularity has been growing in recent years – reaching 40th in Artist Ranking in 2021 (from 75 in 2016) and his auction volume rising as much as 3 times since 2010.
One of the reasons behind Keith Haring’s popularity is his artworks’ value, with the highest auction, at $6,537,500, taking place at Sotheby’s New York in 2017. Haring’s original physical artwork has demonstrated a surge in value that dwarfs the S&P 500 stock market index over the last two decades, with an average return on investment of 208%.
About Haru Invest
Launched in 2018, Haru Invest is a top digital asset management company that provides one of the highest-earning rates in the market on BTC, ETH, and USDT deposits. With zero security breaches to date and a smooth customer experience, Haru Invest has attracted customers from over 130 countries around the globe by surpassing the total transaction volume of $1 billion in November 2021.
The team at Haru Invest comes from a diverse background with a long experience in blockchain technology. The members have been successful in the various financial startups and consultancies with which they have been associated in the past.
With ever-expanding crypto services and products, the Haru Invest team is dedicated to creating a new paradigm in finance by breaking all barriers. They believe in keeping the investment fundamentals simple by promising equal benefits to all their customers.
For more information, please visit https://haruinvest.com
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