Saturday, March 2

HelloFresh vs. Blue Apron: which leaves the best taste in the mouth? | Digital Trends Spanish

With so many options available to solve the meal, we can choose our favorite service taking into account factors such as prices, menus, delivery times and food quality. In this comparison we face two popular options: HelloFresh vs. Blue Apron. We will detail in depth what each one offers to see which is the undisputed champion when it comes to sitting at the table.

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Price: between $9 and $10 per serving. hellofresh It usually offers many discounts and offers throughout the year. Depending on what you choose, you could find deals on free shipping, deep discounts on the price per serving, and more. HelloFresh also offers special discounts as part of its program Hero Discounts, which gives you the first box free, free shipping and 10 percent off all other boxes for a year. That plan is available to medical providers, nurses, hospital employees, military and ex-military.

Options for people with dietary limitations: three vegetarian recipe options are included in the classic plan each week, so you can request a vegetarian meal plan. In late 2019, HelloFresh also began offering Beyond Meat in a portion of their meals. If you prefer to add more restrictions, HelloFresh offers four different preferences that allow you to choose things like a vegetarian diet or a low-calorie diet.

Variety and quality of food: When you sign up, you can choose from a meat and veg approach, a vegetarian approach, a family approach (meals that kids will like and are generally quicker to prepare), and a low-calorie approach (less than 650 calories per serving) , although in practice this varies a bit). Then you customize the number of people and the recipes you want per week. Finally, you select and create your menu every week from around 20 recipes that change. Some examples include dishes like Gouda Mushroom Pork Burgers, Korean Beef Bibimbap, Chickpea Couscous, and Rajas Quesadillas, each with their own custom sides.

Recipes have gotten better in recent years as HelloFresh continues to expand, and choosing your weekly recipes is easy. Special recipes will have personalized labels: there’s a Calorie Smart label, Easy and Quick labels for meals with simple ingredients that take little time to prepare, a Hall of Fame/Best Recipe label for particularly well-rated meals, a Beyond Burger label for plant-based meat substitutes and a Gourmet Plus label for especially savory dishes that may require a little more skill in the kitchen.

Not all of their ingredients are organic, but there seems to be an emphasis on using quality ingredients. The service has partnered with celebrity chef Jamie Oliver for recipes and continues to create collaborations with vendors across the US The company says it tests each recipe 45 times to make sure it’s worth including.

Packaging and shipping: HelloFresh assumes customers already have salt, pepper, sugar, oil, and butter at home, so they don’t include those ingredients on the box. The company packages the ingredients for each meal in individual kits; refrigerated products are packaged with food-grade materials (insulating liners, gel packs, and cooling material) that keep ingredients fresh. Each meal also includes a recipe card with step-by-step instructions, nutritional information, and a list of ingredients.

HelloFresh charges for shipping ($8), and the day of delivery is between 8:00 am and 8:00 pm. for your meals to arrive. The company also allows you to add special instructions to your account if you have any special shipping needs.

Internationally, the company operates in 12 markets, including the UK, Germany, France and the Netherlands.

Taste and food preparation: the recipes we tried (pork rice noodle bowls) were tasty and easy to prepare. It took 38 minutes to prepare the pork recipe and 32 minutes to prepare the noodle bowls (including reading the recipe and setting up the kitchen with all the necessary utensils).

According to reviews of consumer affairs and social networking sites, the general consensus of customers is that the meals taste good and are fairly easy to prepare.

Benefits of HelloFresh

  • tasty food
  • excellent packaging
  • variety of recipes
  • Healthy foods
  • vegetarian options
  • Calorie Smart Options
  • Excellent customer service and a high focus on customer feedback
  • you can skip weeks
  • easy to cancel
  • Lots of recipes to help you cook on your own too

Negative points of HelloFresh

  • long delivery time
  • The price is a bit high
  • You might have to pay shipping
  • Not all ingredients are organic
  • Few specific dietary options

Blue Apron

Price: between $9 and $10 per serving. BlueApron is currently offering a variety of deals including $110 off your first five boxes, with free shipping on your first box.

Options for people with dietary limitations: Blue Apron offers a totally vegetarian plan. It’s even starting to offer Beyond Meat products, like plant-based medallions. You can also provide options for those who don’t eat fish or red meat. However, the meal delivery service does not have specific meals or plans for people with food allergies. On the other hand, customers can choose the recipes that arrive in their boxes.

Variety and quality of food: Blue Apron says on its website that it works with more than 100 family farms that use sustainable farming practices. Many of the ingredients are organic, but not all. Menu examples include dishes like Togarashi Chicken Popcorn, Mushroom and Pepper Stuffed Lettuce, and Seared Cod and Peppers over creamy rice.

Blue Apron offers about six different meals to choose from each week, depending on your plan. Customers have access to nutritional and allergy information for each meal. BlueApron partners with celebrity chefs to design a series of meals; recently teamed up with chef Tim Hollingsworth (you know him from The Final Tablefrom Netflix), who designed meals specifically for people practicing social distancing.

Packaging and shipping: Blue Apron uses refrigerants and insulated thermal packaging liners to help promote freshness and maintain safe temperatures. The company also evaluates its packaging regularly and makes adjustments based on factors such as weather conditions. Blue Apron does not provide a way to give special instructions for a shipment.

In the box, you receive labeled ingredients for each meal and complete recipe guides that include images, nutritional information, and step-by-step instructions. Blue Apron assumes you have salt, pepper, and olive oil at home, so those ingredients are not provided.

The day of arrival of your shipment will depend on your area. Depending on where you are located, you may have different delivery options. Shipping is free for the four-serving plan and three-recipes-per-week plans. Shipping is $8 for two-serving, two-recipe plans.

Taste and food preparation: We tried the broccoli and egg risotto as well as a salmon and vegetable meal. Both dishes were delicious. The risotto and egg took 41 minutes to cook, and the salmon took 39 minutes. Additional preparation was required for some of the ingredients, which increased the time.

The positive reviews for Blue Apron far outweigh the negative ones. Customers frequently praise its delicious food and courteous customer service team. However, some customers criticize Blue Apron’s packaging, as well as the difficulty of its cancellation process. But the negative reviews don’t mention the taste, so we can say that Blue Apron is always a treat.

Blue Apron Benefits

  • exceptional taste
  • Easy to do
  • Vegetarian, diabetic and other diet labels
  • Healthy Choices (Partnered with Weight Watchers Reimagined to create healthy recipes for the Weight Watchers Freestyle plan)
  • guaranteed freshness
  • you can skip weeks

Negative Points of Blue Apron

  • Difficult to cancel (you must email for cancellation instructions)
  • less variety
  • Difficult to find meal options for people with food allergies
  • Price is high for some of the meals
  • Long lead time windows
  • Packaging could be better


Blue Apron’s delicious and healthy meals win in terms of food quality. It’s a great option for those with dietary restrictions, as they offer a variety of options to choose from, plus additional recipe information. On the other hand, HelloFresh has made significant improvements and is arguably easier to use. Blue Apron offers customers a wide range of weekly recipes, but HelloFresh might be a better option for busy individuals and families.

Finally, it is important to consider clients with allergies. Unfortunately, neither HelloFresh nor Blue Apron foods are 100 percent allergen-free, as they assemble their kits in giant facilities. So if you or a family member has a food allergy, it might be safer not to use meal delivery services.

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