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Polestar, the Swedish manufacturer of electric cars, has reached an agreement with the rental company Hertz for the supply of new units. This alliance, similar although not identical to the one signed with Tesla in October 2021, represents a great boost for Polestar which, unlike Elon Musk’s company, is just beginning its operations and needs to achieve both brand recognition and establish the presence of their vehicles on the streets.
The deal, which was announced by both companies on Monday, April 4, will provide Hertz with 65,000 Polestar electric cars over the course of the next five years. The first model will be the Polestar 2 sedan, the only car the manufacturer currently offers, but others will be added as Polestar moves forward with its plan to expand its electric vehicle lineup. The deal with Tesla is on a larger scale, calling for delivery of 100,000 Model 3 and Model Y units by the end of 2022.
Thomas Ingenlath, CEO of Polestar, said in the press release that “We are delighted that Hertz has chosen Polestar as a strategic partner in its journey towards electrification. Partnering with a global pioneer like Hertz will bring the incredible experience of driving an electric car to a wider audience to meet a wide variety of short- and long-term mobility requirements of our mutual customers. For many of them, it may be their first time driving an electric vehicle, and it will be a Polestar.”
In a statement to BloombergIngenlath recognized that the contract to supply electric vehicles with Hertz for “a new brand like ours is a great opportunity to gain access and visibility in a broader market.”
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The Polestar 2 is a spacious and stylish compact hatchback sedan, very similar in specs and size to the Tesla Model 3 that can be rented at many Hertz outlets.
Polestar says the first units will be available through Hertz in Europe this spring, with North America and Australia later in 2022.