Tuesday, October 4

How (and why) to give away software this season | Digital Trends Spanish

When thinking of gifts, we generally look for things that can be touched. The vast majority of what we give and receive during the holidays are objects that can be wrapped with decorative paper and placed under the tree. However, this trend toward physical gifts has a downside that is becoming increasingly difficult to ignore: it creates an inordinate amount of waste. Therefore, starting this year, it is a good idea to consider the idea of ​​giving away software.

And environmental concerns are not the only reason. Whether it’s mobile apps, desktop programs, or something else entirely, many of us use and interact with software several hours a day, so the right software can significantly improve the life of the recipient. And, perhaps best of all, the software can be delivered digitally, so it’s a great choice for last-minute gifts.

Andy Boxall / Digital Trends

The only problem is that gifting software is no longer such a simple process. It used to be when everything came on discs, but now that almost all software is purchased and delivered digitally, the process can become complicated and unintuitive.

With this article we will try to give you a hand with that. Here’s a list of tips, tricks, and techniques to help you untangle software gifting, reduce the amount of physical gifts you give each year, and do the planet (and your loved ones) a favor.

Note: this article does not touch on the subject of video games; Although technically they are software, giving them away is usually very easy, both physically and digitally.

Accept the fact that it is a tangled process

Unfortunately, there is no one-size-fits-all solution to buying software and giving it to someone else. There is no store all in one It sells all the programs you could want, and while there are some big marketplaces like the Apple App Store and Google Play that can make things easier, you may need to look further than an online app store to find what you need.

Ultimately, a number of factors will determine where you buy it, how it is delivered, and the overall ease of the process, so be prepared to be flexible, spend some time researching, and consider multiple avenues before finalizing your purchase. purchase.

Do some research

This should be obvious, but before you buy something, you should do your best to find out what kind of software the other person might be interested in. What are your hobbies, passions, and aspirations? Can the software help with those things? What programs do you already have access to at work or school? If you don’t think it’s a good idea to buy him an unfamiliar program that he might or might not like, a safer way is to simply find out what software he already uses and buy a “pro” or “premium” version that improves what already works for him.

Andy Andrews / Getty

When you have a general idea of ​​what software you could buy, the next step is to determine a few key things about the other person. What devices do you use? IPhone? Android? Windows? Mac? What operating system do you use? Does it meet the minimum requirements of the software you want to give it? Some of these questions will be easier to answer than others, but it is important to consider them before continuing. The last thing you want to do is buy him a program that he can’t use due to technical incompatibilities.

When in doubt, it never hurts to ask any details that you can’t determine on your own – or even ask him directly what he wants.

Try first on the developer’s site

If you already have the application or program that you want to give away, the first thing you should do is visit the developer’s site and see if they offer the option to give away. Many companies allow you to buy a redemption code for their software, which you can later give to that person.

This method is good because it adds an extra level of specificity to your gift. Instead of just giving a generic gift card that could be used for anything, you are giving particular software that you chose for something, which makes it a bit more personal.

The downside to this method is that it is also a bit more risky. If you buy a program that the other person does not want or cannot use for any reason, your only recourse will be to try to obtain a refund. Do you want something more secure? Use the following method.

If all else fails, just buy a gift card

If you can’t buy a gift app directly, your next best option is to go the roundabout route: buy a gift card from the app store where you can buy the software. Unfortunately, this method is not that specific, but the advantage is that it is extremely easy and allows your loved one to acquire a wide range of applications.

If you have in mind to buy software for iOS or Mac, a gift card of Manzana It will be enough. For Android and Chromebook users, you can buy a credit card Google play, while the gift cards of the Microsoft Store they will cover practically everything that has to do with Windows. If you can’t buy a gift card directly for a certain app store, you may need to go for a prepaid Visa.

To complete the process, simply go to the corresponding store, search for the software and take note of the price. Then use the links we provided in the previous paragraph to purchase a gift card that covers the cost of the software. That’s it!

Suggestions and factors to consider

When purchasing a gift card online, you will generally be able to choose between digital or physical delivery. If you choose the second option, you will receive a plastic gift card in the mail that will arrive after a few business days. If you choose the digital option, you will receive a redemption code by email and it will arrive in the blink of an eye, plus the use of disposable plastic for storage or fossil fuel for transport is avoided. That being the case, we highly recommend choosing digital delivery. It is better in almost every way.

If you are giving a gift card and are looking for a striking way to mark the program you had in mind (if you don’t want to just say it and go), we recommend printing a custom QR code which, when scanned, takes you to the product download page. Enter this code on a greeting card and you’re done. It’s not as exciting as ripping up a gift wrap, but it does pick up the element of surprise that is often lost when a gift is digital.

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