The leading consultant in brand valuation and strategy, Brand Finance, has named Huawei one of the 10 most valuable brands for 2022 in its report Brand Finance Global 500 2022.
The report shows a staggering 29% year-on-year growth in Huawei’s brand value to $71.2 billion, allowing the company to more than double from its previous position of 21st in the Huawei 500 ranking. Brand Finance from last year, until the ninth of this 2022.
Every year, Brand Finance puts 5,000 of the biggest brands to the test and publishes nearly 100 reports, ranking brands from every industry and country. The 500 most valuable and strongest brands in the world are included in the annual ranking Brand Finance Global 500, which now reaches its 16th edition.
As a whole, the technology industry again becomes the most valuable, with a cumulative brand value of close to $1.3 trillion in the ranking Brand Finance Global 500.
A total of 50 technology brands feature in the ranking, and major companies such as Apple, Microsoft y Samsung, they contribute an important part of the total value of the sector.
Following closely behind these companies, Huawei has managed to regain its place among the top 10 brands, even though its smartphone business has been hit hard by multiple US sanctions.
Brand Finance attributes the growth of the Huawei brand to its commitment to innovation, investing heavily in domestic technology companies as well as research and development, as well as focusing on the electric vehicle business while continuing to strengthen its cloud services.
Huawei continues to offer various innovative products to consumers around the world, including its latest flagship smartphones. The P50 Pro brings a new generation of imaging technology that breaks physical boundaries, while the P50 Pocket opens a new chapter in the history of folding phones.
elcapitalfinanciero.com