Beats headphones closed an alliance with the model and influencer kim kardashianto bring out a new line of three colors, skin tone of the Fits Pro.
The products they’ll be avalaible from next August 16.
Images of the new beats Fit Pro colors were discovered late last month, but they are being released under different names than those seen in the image files: Moon (light), Dune (medium), and Earth (depth).
“I wanted to break with the idea that headphones have to be colorful to make a statement,” Kim Kardashian said. “This collaboration is special because it allows you to blend in or stand out, and Beats is known for creating products that show individuality.”
Along with launching the new colors, Beats is also debuting a new “Beats x Kim” ad campaign.
“Kim brought her signature minimalist style to the first custom Beats Fit Pro headphones,” said Eddy Cue, Apple’s senior vice president of Services. “We’re excited to bring Beats’ most innovative headphones in an entirely new and beautiful color palette to music fans and fashionistas alike.”