From now on, Tinder users will be able to edit and upload up to nine recorded videos from their cell phone to their profile.
According to the company, this offers people a more “authentic way of expressing themselves.” In this way, Tinder targets the youngest users of its application (characterized as Generation Z), who represent 50 percent of its user base globally.
The incorporation of videos constitutes one of the novelties of the last update of the application. In addition, a new speed dating-style social feature, called Hot Takes, has been introduced that allows unpaired users to speak in short chats before swiping left or right.
When the time is up, the user will be able to choose if they want to pair up with the person or move on to another session. Hot Takes will be available every business day between 6:00 p.m. and 12:00 p.m. local time.
This would be the first time that the users of the application can chat before making a match.
At the same time, Tinder launches a new section called Explore, so that people can connect based on their common interests.
Thus it will be possible to find partners according to their tastes, such as activism, cinema, music or other areas. This new tool will be released at the end of this summer.
In accordance with a note from EngadgetThese app launches represent an attempt by Tinder to keep people from “looking for love” on other dating services.