Sunday, October 17

Samsung fights climate change with Vanilla Ice | Digital Trends Spanish

The scientific community in general has repeatedly reiterated the need to reduce the amount of polluting gases that we release into the atmosphere, as a way to reduce the increase in temperature on Earth.

In this, technology companies have a lot to say.

Assuming its share of responsibility, Samsung has launched a unique campaign that invites people to increase the temperature of their freezers, as, according to them, this would help reduce the carbon footprint of users.

For this campaign, the company has turned to rapper Vanilla Ice, who has reissued his hit single Ice, ice, baby, in a new version called Reduce your ice, ice baby, and that has a sustainable message.


According to a study by Samsung, if every household in Europe increased the temperature of its freezer by one degree centigrade, it could save more than a million tons of CO2 emissions per year.

This is equivalent to the CO2 emissions emitted by more than 217 thousand vehicles during a whole year, more than 2,500 million kilometers traveled by a car or the use of energy during a year in more than 120 thousand homes.

“I am very happy to be working with Samsung on this project, as music is a great way to connect with people and spread this environmental goal,” explains the musician.

“I hope that the message is received loud and clear, and that we can all do our bit to take care of our planet.”

Editor’s Recommendations

var stage = decodeURIComponent(0); var options = JSON.parse(decodeURIComponent('')); var allOptions = {};

if (stage > 0 && window.DTOptions) { allOptions = window.DTOptions.getAll();

Object.keys(options).forEach(function(groupK) { if (options[groupK] && typeof options[groupK] === 'object') { Object.keys(options[groupK]).forEach(function(k) { if (!allOptions[groupK] || typeof allOptions[groupK] !== 'object') { allOptions[groupK] = {}; }

allOptions[groupK][k] = options[groupK][k]; }); } }); } else { allOptions = options; }

var getAll = function () { return allOptions; };

var get = function (key, group, def) { key = key || ''; group = group || decodeURIComponent('qnqb92BhrzmkpqGx'); def = (typeof def !== 'undefined') ? def : null;

if (typeof allOptions[group] !== 'undefined') { if (key && typeof allOptions[group][key] !== 'undefined') { return allOptions[group][key]; } }

return def; };

var set = function (key, group, data) { key = key || ''; group = group || decodeURIComponent('qnqb92BhrzmkpqGx'); data = data || null;

if (key) { if (typeof allOptions[group] === 'undefined') { allOptions[group] = {}; }

allOptions[group][key] = data; } };

var del = function (key, group) { key = key || ''; group = group || decodeURIComponent('qnqb92BhrzmkpqGx');

if (typeof allOptions[group] !== 'undefined') { if (key && typeof allOptions[group][key] !== 'undefined') { allOptions[group][key] = null; } } };

window.DTOptions = { get: get, getAll: getAll, set: set, del: del, }; }());

Leave a Reply

Your email address will not be published. Required fields are marked *