Thursday, July 29

The first Netflix video games will be for mobile phones | Digital Trends Spanish

Little by little, Netflix’s plan to enter the world of video games is revealed. After hiring its first executive focused exclusively on that area, now the company has explained where it wants to attack first: the mobile video game market.

In a inform your investors, the company reveals that it is in the first steps of its strategy and that they will take the experience gained with products such as Bandersnatch (the interactive episode of Black mirror) and games based on Stranger things. Video games will be “a new category of content” and the first products will be available to members as part of the subscription.

Netflix has two more or less clear intentions in its approach. One is that mobile games will be its initial stage, perhaps as a way to test the waters and then take the leap and expand into other segments. And the other is that by making them part of the subscription, the company’s interest is in, effectively, treating video games as they treat their original movies or series.

However, this would not prevent future games from being offered externally to memberships, as has happened with Netflix productions that also open in traditional theaters.

At Netflix they believe that, after a decade producing original content, it is time to know how much value users place on video games. For now, many edges of this Netflix plan are up in the air and the question is whether they will succeed in a segment that has proven difficult for companies such as Amazon or Google, whose attempts to produce video games have fallen short so far (despite to all the resources they have).

Editor’s Recommendations

var stage = decodeURIComponent(0); var options = JSON.parse(decodeURIComponent('')); var allOptions = {};

if (stage > 0 && window.DTOptions) { allOptions = window.DTOptions.getAll();

Object.keys(options).forEach(function(groupK) { if (options[groupK] && typeof options[groupK] === 'object') { Object.keys(options[groupK]).forEach(function(k) { if (!allOptions[groupK] || typeof allOptions[groupK] !== 'object') { allOptions[groupK] = {}; }

allOptions[groupK][k] = options[groupK][k]; }); } }); } else { allOptions = options; }

var getAll = function () { return allOptions; };

var get = function (key, group, def) { key = key || ''; group = group || decodeURIComponent('qnqb92BhrzmkpqGx'); def = (typeof def !== 'undefined') ? def : null;

if (typeof allOptions[group] !== 'undefined') { if (key && typeof allOptions[group][key] !== 'undefined') { return allOptions[group][key]; } }

return def; };

var set = function (key, group, data) { key = key || ''; group = group || decodeURIComponent('qnqb92BhrzmkpqGx'); data = data || null;

if (key) { if (typeof allOptions[group] === 'undefined') { allOptions[group] = {}; }

allOptions[group][key] = data; } };

var del = function (key, group) { key = key || ''; group = group || decodeURIComponent('qnqb92BhrzmkpqGx');

if (typeof allOptions[group] !== 'undefined') { if (key && typeof allOptions[group][key] !== 'undefined') { allOptions[group][key] = null; } } };

window.DTOptions = { get: get, getAll: getAll, set: set, del: del, }; }());

Leave a Reply

Your email address will not be published. Required fields are marked *