Friday, March 29

Youtube Effect: the documentary that explores misinformation | Digital Trends Spanish

A deep and devastating look is what the documentary will offer from June 11 YouTube effect which will premiere at the Tribeca Film Festival.

Directed by Alex Winter, it recounts the journey since it was acquired by Google even what it means at the level of disinformation and radicalization in our time.

YouTube Effect “examines how the platform has become a lightning rod for online radicalization, surveillance, algorithmic capitalism, the proliferation of disinformation and, of course, influencers and cat videos.” The minute-long trailer takes us through how the service went from an outlet for content creators to one of the worst misinformation offenders in these rising political times.

We see when Google bought YouTube and how that started the platform on the path it is on today by focusing on the dreaded algorithm, views and likes. The documentary refers to what we are currently in as the “disinformation apocalypse.” This documentary addresses how the current state of YouTube and Google has changed society for the worse and how we are running out of time to fix the current trajectory it has put us on.

As a fact: in the fourth quarter of 2021 alone, YouTube generated 8.6 billion dollars in advertising revenue, an increase of 25% in its annual results.

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