Friday, September 24

YouTube search engine will show video chapters | Digital Trends Spanish

For some time, YouTube implemented chapters within videos as a way to segment their content. And from now on, the platform’s search results will allow you to jump directly to specific chapters of a video.

This is to better respond to user inquiries within YouTube. For example, if someone wants to find out how to eliminate a boss in a difficult video game and that section is marked as a chapter within a video, by clicking or clicking click in the search result the user will be sent to the exact moment that chapter begins.

With this new format, you avoid entering a video and having to search within the content for the exact second where the answer to what you are looking for is. Of course, for this to work correctly, the first thing is that the content creators who upload the videos have made the respective chapter separation.

Photo from from Pexels

The new functionality of the YouTube search engine is not unprecedented, since something similar already exists in Google. The search engine no longer only shows web or video-type results, but also specific segments of a video that respond to the user’s query or question. Which is very useful, especially in the case of tutorials or very specific data.

Because it also happens that many times it happens that YouTube videos are full of filler or content without much utility that is there only to meet a quota of footage. And this has been the case since, precisely, many content creators extended the duration of their videos because the YouTube algorithm tends to favor longer videos.

Perhaps on YouTube they realized that many videos have too much padding and instead of favoring shorter videos (in the long run, user retention is everything for the platform), they prefer that the videos remain as long but that the users see only the segment that is most useful to them.

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